Across all verticals, corporations are eyeing what’s happened in, say, health tech, financial tech and services, agritech entertainment, media, and software, and waking up to the certainty that disruption is imminent in their sector too. Many of them view the best startups as an existential threat. This leaves established brands with an urgent dilemma – whether to try to innovate from within, perhaps by establishing in–house incubators and poaching the best talent, or opt to collaborate or partner with startups and world-class research organizations instead? Forward-thinking innovative companies aren’t going it alone. Instead, they’re pushing the boundaries of innovation both inside and outside their organizations by breaking down traditional barriers, tapping a much wider ecosystem for ideas, insights, talent, and technology, and incorporating the customer throughout the innovation process.
Not all innovation is equal. Stay ahead of the curve with Motion.
Motion platform accelerate your outcomes and serve as a springboard for total innovation. Companies can tap the power of Motion platform to discover, develop, and scale their next innovation, and open the organization up to a whole new world of transformative capabilities. Motion innovation platform comprises AI capabilities, products, and solutions build on decades of experience to help innovation managers cut through the noise of complexity to quickly respond to the fast-paced threat of a competitive landscape and enable them to envision and proactively work toward what’s next. |
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AI-powered data & market intelligence for strategic innovation decisionsThe external knowledge landscape is a vital resource for discovering and recognizing new business opportunities not currently reflected in your roadmap and help exploit converging trends that will one day transform the industry. Motion platform facilitates companies in addition to internal R&D, to use external research projects, corporate venture capital, spin-offs, licensing, and IP in the innovation process. Designed to be a one-stop solution for users to manage the innovation pipeline and fast track their innovation decision-making process, Motion help decision-makers bust silos innovation models within their companies and tap into a much wider ecosystem for market intelligence, ideas, insights, talent and technology and incorporating the customer throughout the innovation process. |
A tightly-knit systematic process that supports effective management of innovation and product developmentAvoid investing in several disparate costly innovation tools that become cumbersome and expensive process managed by siloed innovation teams. Motion platform fully supports the seamless integration of all key product development tools and applications, it offers a new framework that ‘put it all together', “unfuzzes” the fuzzy front end of innovation and involves customer AI data & insights, partners, resources, and employees at every stage of the development for direct impact on the successful execution of an organization’s innovation strategy. The right products will be developed and delivered to market faster and more cost-efficiently on Motion. |
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Collaborations between companies and universities are critical drivers of the innovation economy. These relationships have long been a mainstay of corporate research and development (R&D) — from creating the knowledge foundations for the next generation of solutions, to serving as an extended “workbench” to solve short-term, incremental problems, to providing a flow of newly minted talent. Whether engaging individually, in small groups or multi-university centers, companies will be able to efficiently work and collaborate, establish and manage university partnerships effectively on Motion Platform. |
Connect with potential investment partners to discover and invest in nimble startups and new technologiesWhen investing in outside companies or acquiring a stake in their technologies rather than purchasing or licensing products in a standard buyer-role, one must take on the role of a venture capitalist. Motion facilitates the innovation leaders understanding of how to value, negotiate and develop appropriate investment innovation targets. From market intelligence, scouting and connecting with innovative startups to oversee and manage this investment through to a net return or to the point to which it’s worth considering a full acquisition of the company or technology. Alternatively, on Motion enterprises can partner with those venture capital and investment organizations that already have the experienced staff and processes in place, the C-suite may still invest in innovative startups and technologies without having to hire or develop their own staff to vet and manage investments and be responsible for net returns. |
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There’s never been a better moment for large corporations and startups to work togetherStartups and large companies bring each other immense opportunities through collaborations that, if harnessed correctly, create win-win situations for both. In a world where innovation, rather than pure efficiency, is the key driver of long–term success, working with innovative startups allows corporates to develop and test new technologies and service solutions with fewer costs and risk to their core operations. Startups are also a source of fresh talent and ideas that can help rejuvenate corporate cultures and co-collaboration with frontier startups offers companies a first-hand opportunity to assess a future acqui-hire or strategic equity investments. |